Over the past few years, the internet has seen many fleeting trends come and go, from balletcore to quiet luxury to the mob wife aesthetic. Every couple of months, another viral aesthetic pops up, has its moment in the sun, and then quietly fades from our collective consciousness. However, there’s one trend that’s been there through it all—dating all the way back to 2022—and that is the coastal grandma aesthetic. Maybe it’s because timelessness is a key part of the appeal (the aesthetic is built around a movie from 2003, after all), but year after year, I find myself drawn back in to the coastal grandma’s beachy, effortlessly chic vibe.
It’s exactly what I want my summer to feel like: laid-back and relaxed, with plenty of beach days, crisp white wine, and a little bit of luxury mixed in. But as someone who most definitely does not own a house in the Hamptons (or even live on the coast), I’m going to need a few things to really get the vibe right. So, I rounded up everything you could possibly need to live out the coastal grandma dream this summer. From breezy linens to the perfect beach tote, these coastal grandma summer essentials will make you feel like you’re summering in the Hamptons.
L.L.Bean
A canvas tote is THE bag of summer, and L.L.Bean’s Boat and Tote is the OG. It is extra handy for beach days or farmers market runs, and you can even add your monogram for a fun personalized touch.
J.Crew
Diane Keaton’s cream-on-white beach outfit in Something’s Gotta Give might just be one of her most iconic looks. Grab this linen bucket hat in white to effortlessly channel her look.

locket necklace | striped button down | bucket hat | sunglasses | seashell earrings | linen shorts | tote bag | watch | woven sandals
Amazon
Keep drinks and snacks cool while at the beach or on a picnic with this adorable gingham cooler bag. It can fit up to two dozen cans (or several bottles of wine), so there’s plenty of space for a whole day’s worth of refreshments.
Pottery Barn Teen
The scalloped edge is such a fun detail on this otherwise classic striped beach towel. It reverses to a solid color and even offers protection from UV rays.
Crate & Barrel
Whether you’re hosting a dinner party or just enjoying a glass or two outside on the patio, this marble wine cooler will keep that bottle of sauvy B perfectly chilled.
Old Navy
I can’t explain it, but this sweater just screams, “I summer in Cape Cod.” Throw it on over some linen bottoms and pretend you’re getting ready to take the sailboat out for the evening.

sunglasses | yellow top | earrings | watch | linen pants | seashell bag | woven flats

ABOUT THE AUTHOR
Jessica Friedhoff, Senior Lifestyle Editor
Jessica Friedhoff is the Senior Lifestyle Editor at The Everygirl, where she oversees the Home & Living category of the site. She writes and edits stories across a broad range of topics including decorating, food, entertaining, travel, and more. With a pulse on the latest trends, she uses her eye for detail and design to create timely, inspiring content for our readers.
Products included in graphics linked within the article.
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